Copenhagen Fashion Week
During Copenhagen Fashion Week, we executed Harper & Yve’s first CPHFW activation, bringing together 30+ carefully selected international talents and press to discover the latest collection. Timed at the start of Fashion Week, guests arrived wearing a Harper & Yve look received in advance and were welcomed into a branded walk-in café at Bar MORO, a setting that perfectly matched the brand’s aesthetic. Guests could enjoy drinks and bites, connect with each other and create content in a relaxed environment. LIS Brands managed the activation from A to Z, including talent selection, outreach, event production, gifting and on-site coordination.
2.27M
total social reach
102
content pieces
2.67%
engagement rate

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